Most Googled Summer Drinks in Australia 2026

Every Australian summer brings the same question to the top of Google searches: What should we be drinking right now? As temperatures rise and social calendars fill with beach trips, BBQs, festivals, and backyard catch-ups, Aussies turn to their trusted liquor store in Melbourne to stock up on refreshing, easy-to-enjoy drinks. In 2026, search trends reveal a clear preference for lighter flavours, chilled options, and crowd-pleasing beverages that suit warm weather without feeling heavy. From crisp beers to ready-to-drink favourites and sparkling wines, summer drinking is all about staying cool, social, and relaxed.

Ready-to-Drink (RTDs) Dominate Summer Searches

RTDs continue to lead summer alcohol searches across Australia. Their popularity comes down to convenience and consistency. With no mixing required, RTDs are perfect for beach days, road trips, festivals, and casual gatherings.

Vodka Cruiser flavours remain some of the most searched RTDs during summer months, especially berry and citrus varieties. Bacardi Breezer also stays firmly on the radar, thanks to its tropical flavour profile that fits perfectly with summer vibes.

Australians are increasingly searching for drinks that are fun, colourful, and easy to enjoy. RTDs tick every box, making them a reliable choice for hosts who want variety without hassle.

Crisp Beers for Hot Weather Drinking

Beer remains one of Australia’s most searched summer drinks, but preferences shift noticeably during warmer months. Heavier beers give way to crisp lagers and easy-drinking styles that stay refreshing even in the heat.

Corona Extra continues to trend strongly during summer, often associated with beach culture and outdoor socialising. Great Northern Super Crisp also sees a surge in interest, particularly among drinkers looking for a smooth, clean finish that suits long afternoons.

Search data shows Australians want beers that are light, refreshing, and easy to drink — especially when the sun is out and the BBQ is on.

Sparkling Wines for Summer Celebrations

Sparkling wine searches spike every summer, particularly around weekends, holidays, and celebrations. Prosecco remains a standout favourite due to its light bubbles and fruit-forward profile.

Australian Prosecco and sparkling Moscato are frequently searched by people planning brunches, garden parties, or sunset gatherings. These wines are festive without being heavy and are best served well chilled.

Sparkling wines also pair beautifully with summer foods like seafood, salads, and grazing boards, which helps explain their continued popularity during warmer months.

Rosé Wines Hold Their Summer Crown

Rosé wine remains one of the most Googled summer drinks in Australia year after year. In 2026, its popularity shows no signs of slowing.

Made from grapes like Pinot Noir and Grenache, rosé offers fresh berry flavours, crisp acidity, and a light finish that suits hot weather perfectly. Australians love rosé because it’s versatile — equally suitable for daytime sipping or evening catch-ups.

Rosé searches often increase alongside terms like “summer wine” and “BBQ wine,” reinforcing its strong seasonal appeal.

Gin and Vodka Stay Popular in the Heat

Spirits remain part of the summer drinking landscape, especially when served simply. Gin and vodka continue to trend due to their clean flavour profiles and mixability.

Gin’s botanical freshness makes it a summer favourite when paired with soda or tonic and fresh garnishes. Vodka remains popular for its neutral taste, allowing easy mixing without overpowering flavours.

Search trends show Australians are leaning toward simple spirit serves rather than complex cocktails, keeping summer drinking light and refreshing.

Low-Sugar and Light Drinks Are on the Rise

Another strong summer trend in 2026 is mindful drinking. Searches for low-sugar, low-carb, and light alcoholic drinks rise steadily during summer as people look for options that won’t slow them down.

Light beers, low-sugar ciders, and seltzers are increasingly popular at day events, festivals, and extended social sessions. These drinks offer refreshment without the heaviness often associated with traditional options.

This shift reflects a broader change in drinking habits, where balance and enjoyment go hand in hand.

Why These Drinks Keep Getting Googled

The most Googled summer drinks in Australia all share a few key qualities:

• Refreshing taste
• Easy drinkability
• Suitability for social occasions
• Best enjoyed chilled

Australians aren’t just searching for alcohol. They’re searching for drinks that fit the season, match their lifestyle, and enhance social moments without complication.

Choosing the Right Summer Drinks for Your Plans

The best way to choose summer drinks is to think about how and where you’ll be enjoying them.

Beach days and BBQs suit beers and RTDs. Brunches and celebrations work beautifully with sparkling wine. Long afternoons call for rosé or light beer, while evening gatherings often pair well with spirits and fresh mixers.

Matching drinks to the occasion makes every summer moment more enjoyable.

Summer Drinking Is All About Simplicity

The biggest takeaway from summer drink search trends is clear. Australians want simple, enjoyable drinks that feel right for the season. Overcomplicated choices are replaced by familiar favourites that deliver refreshment without effort.

Whether it’s a chilled beer, a fruity RTD, or a glass of sparkling wine, summer drinking in Australia is about ease, enjoyment, and good company.

Get Summer-Ready with the Right Drinks

If you’re planning your summer gatherings and want to stay ahead of the trends, Matthews Liquor has everything you need in one place. From popular RTDs and crisp beers to refreshing wines and spirits, their range reflects exactly what Australians are searching for this summer.

Call +61 4899 33988 to place your order, get personalised recommendations, or stock up for the season. With Matthews Liquor, preparing for summer celebrations is simple, convenient, and stress-free.